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10 Online Fundraising Tips
1. Don't be afraid to reach into the dusty pages of your contacts list
With a cause as important as children with special needs, you never know who has a place in their heart for Friendship Circle.
2. Write a first-person email campaign
Because e-mail is an indirect communication, displaying thoughtful and heartfelt wording will make the potential donor feel more connected to the cause. If you are having trouble coming up with a creative way to write your letter, use our sample letters as a guide.
3. Put your name in the subject title
Because e-mail is an indirect communication, displaying thoughtful and heartfelt wording will make the potential donor feel more connected to the cause. If you are having trouble coming up with a creative way to write your letter, use our sample letters as a guide.
4. Personalize, Personalize, Personalize
Edit your 'Personal Page' to reflect you! You are the factor that connects your contacts to the cause. Tell your personal story and share your favorite photo!
5. Cut your time in half by setting up an email list.
Import your contacts list directly onto your Walk4Friendship personal page.
6. Use your reminders
With e-mails flying all over cyberspace, it?s easy to overlook a message. Do your potential donors a favor by sending them follow up e-mails and prevent any lost messages.
7. Remind with kindness, not Pressure
Being too pushy will turn most people away. Kindness and patience reap the biggest rewards when sending your reminders.
8. Track your donations
Organization is too easy with our tracking option!
9. Send a personalized thank you!
Send an immediate, personalized follow up e-mail thanking the donor for their contribution. Make sure to describe how the donation will be used to help improve the lives of children with special needs.
10. Utilize your Myspace, Facebook & Twitter
Social-networking sites are a great way to reach out to hundreds of contacts. Update your status, insert links in your profile and write a mass note to all of your network friends!
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4 Steps to Online Fundraising
1. Register yourself or your team on the Friendship Walk webpage www.friendshipwalk.org
2. Login and begin importing your contact list, writing your letter and personalizing your webpage
3. E-mail your letter to your contacts
4. Monitor your donations through our online tracking option. Send helpful reminders every few weeks and follow up with a sincere thank you note after receiving donations.
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